Balanced Vibe Kelly February 21, 2023
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Balanced Vibe is a natural supplements brand offering physician-formulated organic blends.
CLIENT: BALANCED VIBE
INDUSTRY: NATURAL SUPPLEMENTS
SERVICES: SOCIAL, ADVERTISING, STRATEGY
After developing their brand story, creative assets, and website, Balanced Vibe needed help implementing this collective vision throughout their digital presence.
The Challenge

Balanced Vibe needed to gain share of voice in a highly competitive industry. 

The Approach

We developed a social media strategy to include:

  • designing custom content such as social posts, image and video assets and reels
  • building an advertising strategy and framework – developing and managing marketing campaigns on Facebook, Instagram and Twitter that expanded brand awareness to key target audiences
  • sourcing and retaining social media influencers to further the brand’s reach throughout the industry

This engagement resulted in audience (follower) growth across social media presence, and sales growth through Balanced Vibe’s eCommerce platforms.

"Responsive, engaged and fast.
R2 is my go-to team for branding and creative work! They're laser-focused on brand image and personality and consistently capture it in high-quality content for Amazon and social media. Love how they they've embraced my brand as their own - big fan."
BRIAN SHOOK, FOUNDER OF BALANCED VIBE
STRATEGIC ADVERTISING Data-driven dot connection
Drive traffic through creativity.

Through the development of effective product and brand video ads, as well as static digital ads, we were able to catch the attention of Balanced Vibe’s targeted audience.